What a long decade this year has been—but thankfully end of year means some of our favorite beauty brands at Ulta Beauty are digging DEEP into their glitz and glamour bag to bring us some of the hottest holiday makeup must-haves.

In the first edition of "Beneath The Brush," Lancôme Global International Artist Sheika Daley talks about her MUA journey, self-care and more.

"The important thing for me was not to have any of the women with the same red on," she told HelloBeautiful.

Fairy locks, green braids, and baby hair were on display at the annual event in Atlanta.

Savannah James opened up about maintaining her mystique, focusing on motherhood instead of being in the public eye, and her favorite beauty products (so you can have skin like hers).

Here are 10 back to school beauty essentials that'll help you put your best foot forward in the skincare, haircare, and makeup departments.

In this tutorial, Anika Kai shows us how to add some color to your everyday makeup routine.

Looking for a new lippie to add to your collection? Look no further than Blair Imani's new Smarter Lip Sets, launching today!

From Fenty Beauty to The Lip Bar, Anika Kai gives us the lowdown on the best Black-owned products to add to your beauty routine.